JIL SANDER | The Game

The Game

 

To celebrate the launch of Jil Sander’s iconic Jil Bag, we created this action packed fashion film. The Game demonstrates the covetable nature of the bags and centres around an imaginary, abstract sport, where the goal is to gain possession of the ultimate prize: the Jil Sander bag.

 

The film was premiered on Rankin’s Hunger TV.